Strategic Communications Playbook: Research, Tools, and Resources to Effectively Tell Your Story
The Communications Playbook goes beyond data and best practices by offering practical tools and templates to help you put the guidance into action. Because every organization has different structures, priorities, and challenges, the Playbook provides high-level guidance with adaptable resources — so you can tailor the tools to your context and make it your own.
Content Calendar Template
Use your completed stakeholder map and communication plan to develop a content calendar that helps you plan and anticipate upcoming efforts. Regularly review and update the calendar as needed to stay aligned with evolving priorities. Be sure to share the calendar with relevant internal stakeholders (e.g. communications team) to ensure coordination and alignment.
Explore more downloadable resources from the Strategic Communications Playbook: