July 30, 2009
Pew Center Contact: Jenny Denney, (703) 516-4146
Entergy Contact: Alex Schott, Entergy Services, Inc., email@example.com 
ENTERGY, PEW CENTER ON GLOBAL CLIMATE CHANGE LAUNCH NEW WEB SITE
Custom-built Carbon Calculator Offers Personalized ‘CO2 Footprint’ Analysis
New Orleans, La. – Entergy and the Pew Center on Global Climate Change today launched a new Web site – http://entergy.c2es.org/  – that is designed to help visitors take action in reducing their carbon footprints. The Make an Impact Web site offers customized tools for employees, customers and communities to better manage their individual impact on the environment, reduce their energy usage and become part of the solution to global climate change.
The Make an Impact Web site features:
“We’re honored to be partnered with the Pew Center on this important Web site,” said Kay Arnold, Entergy’s vice president of public affairs. “An increasing number of our employees and customers have recently asked what actions they could take to offset their carbon footprint, and how they can best teach their children about making smart energy and environmental decisions. Therefore, we feel it’s important to provide them with the tools to understand and manage their environmental impact because energy efficiency is both an easy way to reduce energy cost and the quickest route to lower CO2 emissions.”
“Along with business and government, individuals have an important role to play in developing a solution to climate change and lower energy costs,” said Pew Center President Eileen Claussen. “Through our partnership with Entergy we hope to empower people to make changes, small or large, in their daily lives because individually we can make a difference – and together we can make an impact.”
The Make an Impact Web site was funded by Entergy through an environmental stewardship grant to the Pew Center. The Web site complements Entergy’s comprehensive environmental actions including the company’s voluntary efforts to stabilize CO2 emissions, restore coastal wetlands, promote energy efficiency, improve communities and encourage recycling.
“The Web site is only the first phase of the Make an Impact program. A second phase will be announced in the fall,” said Arnold.
Entergy Corporation is an integrated energy company engaged primarily in electric power production and retail distribution operations. Entergy owns and operates power plants with approximately 30,000 megawatts of electric generating capacity, and it is the second-largest nuclear generator in the United States. Entergy delivers electricity to 2.7 million utility customers in Arkansas, Louisiana, Mississippi and Texas. Entergy has annual revenues of more than $13 billion and approximately 14,700 employees.
The Pew Center was established in May 1998 as a non-profit, non-partisan, and independent organization dedicated to providing credible information, straight answers, and innovative solutions in the effort to address global climate change. The Pew Center is led by Eileen Claussen, the former U.S. Assistant Secretary of State for Oceans and International Environmental and Scientific Affairs.